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With a diverse selection of sensory toys and activity toys on offer, the super-affordable range at B&M is ideal for any parent looking to aid in their child’s development.
Of course, we also offer cuddly plush toys and fun bath toys for when you’re just after some pure, unadulterated fun!
Bright colours, engaging sounds and fascinating textures are all great ways to entertain a baby and encourage them to explore the world around them.
Sensory early learning toys are perfect for little ones - particularly if they are musical, super-tactile or involve some form of hand-eye coordination development.
Of course, toys are also a great way to make necessary and practical tasks like bathing a little more fun! Bath toys make getting clean into an adventure.
As your little ones grow, they’ll need to engage in more challenging play to keep them entertained and developing at a rate that is right for them.
With everything from plush toys that teach spelling and talk to your child about their favourite animals and foods to awesome ride-ons that improve their balance and motor skills, growing and learning has never been more fun.
Little ones of all ages will love our selection of toys from leading brands such as Leapfrog, Kiddieland and Fisher-Price - so why not browse the range today?
You can also find fun and adorable baby dress-up items in our Baby Clothes section.